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You should know when to quit

Knowing when to quit is so important and still some people do not even contemplate the option.

Whatever you do in life, whether in business or not, it is essential not to give up on your dreams. To pursue that great job you want, to try and reach financial freedom, to buy that dream house you always wanted.

As an entrepreneur it works the same way, you need to be stronger than the rest and not be afraid of failure. Get up the next morning and keep on going with the same passion as the first day.

All that is true and necessary, but don’t be blinded by it and learn when to quit!

I personally started various online projects, some with more success than others, but I have always pulled the plug when I feel I cannot pay the attention necessary to the business or I simple realise it is not going to happen. It is not a nice feeling after investing your money and time, however I prefer to cut the losses and focus on something else.

This subject has come up during a conversation I had with my wife last night. We were actually commenting on a couple we see every summer. They have a printing business and every time it is the same story, things are not going well, the economy is bad, etc. May it all be true, but you cannot go through all that for 3/4 years and not realise that something is wrong with your business. Maybe you are not capable of finding new clients or there is simply too much competition, but…

Don’t you think you should just quit the business and do something else?

I understand its not easy, you have been doing it for years and you have the skills. However the point is that it is not working any more. Even worse, both of them work in the same business. So basically all the family income depends on it. It is a shame.

The best advice you can give: quit, cut your losses and find a new path.

image source: Google images

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